Rebuilt the off-page foundation for Pakistan's top Odoo partner
Four months of off-page SEO focused on link acquisition and authority signals — growing the backlink profile without adding an ounce of spam risk.
The challenge
Odolution is an official Odoo Gold Partner running ERP implementation, support, and development out of Karachi and Lahore. Their site carried real authority in client testimonials and project history — but almost none of it showed up in their backlink profile. Domain Authority sat at 12, with only 43 referring domains and 208 backlinks. Thin, and carrying no room for error — a single bad link could tip the spam score before there was any authority to absorb it.
Our approach
How we got there.
Link acquisition, not link volume
Built referring domains and backlinks deliberately, prioritizing quality sources over raw count — the kind of links that hold up under future algorithm scrutiny.
Risk held at zero throughout
Spam score stayed pinned at 1% — the lowest tier — for all four months, even as the backlink count grew by 50%. Growth without exposure.
Authority signals tracked monthly
Domain Authority, Website Authority, and Domain Rating monitored side by side each month, so growth in one metric never came at the cost of another.
Outcomes
What changed.
Stack
Tools and technologies used across this engagement.
- Moz
- Ahrefs
- SEMrush